A Conscious Business Program for Mission-Driven Professionals Who Believe Business Can Be a Force for Good

LAUNCH DATES: April 16, 2025–September 20, 2025

The Inner MBA® certification program was created by Sounds True, LinkedIn, and Wisdom 2.0 for mission-driven professionals who want to gain mastery in conscious leadership practices so that creativity, collaboration, and communication thrive, leading to extraordinary, meaningful results.

At the end of the program, participants receive an Inner MBA Certificate of Completion that is quickly being recognized by business leaders, organizations, and institutions as the new gold standard in conscious leadership development.

2025 marks the sixth year we’ve launched the Inner MBA program. We’ve poured all of our learnings from extensive marketplace testing, funnel optimization, and student surveys into this year’s launch and program, which we believe will be our best yet!

Faculty:

    Inner MBA students are mentored by a convergence of brilliant, purpose-driven human beings who have collectively impacted the lives of tens of millions of people worldwide. They include:

    Leaders from fortune 500 companies

    Successful, company founders and CEOs at the forefront of the conscious capitalism movement

    Faculty from Harvard, MIT, New York University, and other institutions

    Some of the leading and most popular wisdom teachers of our time, like Tara Brach, Sharon Salzberg, and Jack Kornfield

    See the Mentor section of our sales page for a complete list.

Audience:

  • Solopreneurs—coaches, consultants, freelancers, creatives
  • The founders of small, medium, and large-sized companies
  • C-level executives, people managers, and HR professionals
  • Teams from organizations like Google, LinkedIn, Meta, and Microsoft
  • Nonprofit founders and leaders
  • Retirees and career transitioners looking for what’s next

Course price:

  • One payment of $1,447–$2,997 depending on the pricing tier
  • Payment plans are also available and encouraged

Affiliate commission:

  • 35% Commission
  • First cookie sales attribution that tracks for 90 days

Course Details

What to Promote and When
(and Promotional Materials)

FREE OPT-IN:
“Managing Your Nervous System for Success”
Video Teaching

When to promote: Anytime between March 12–october 2, 2024

A free prerecorded master class with Tami Simon, founder of Sounds True, and Dr. Jeremy Hunter, founding director of the Executive Mind Leadership Institute, on how to stay calm, focused, and productive under pressure.

Start date: Saturday, September 20, 2025

Duration: 24 Weeks

Virtual or in-person: The program is delivered 100% online

Offer: Please see the details on our course information page

What participants will receive:

Bonuses included with the program:

  • Workshop #1: Conscious Marketing and Sales—Value and Meaning Creation
  • Workshop #2: Conscious Negotiation—Winning from Within
  • Workshop #3: Conscious Finance 101—Aligning Your Money and Values
  • Workshop #4: Leadership Matters—How B Corps Reevaluate Business Success
  • Workshop #5: The Inner Mastery of Money
  • Workshop #6: The Innovation Imperative
  • Workshop #7: Trauma-Informed Leadership
For more complete details on what’s included, please visit the sales page.

FREE EVERGREEN OPT-IN:
“Mastering the Inner Work of Business”
Video Series

When to promote: Anytime between April 16–september 20, 2025

A free three-part video series featuring Tami Simon, founder of Sounds True, Rose Marcario, former CEO of Patagonia, Melissa Bernstein, cofounder of Melissa & Doug, and others. Topics include how to trust your intuition, how to lead without ego, conscious marketing principles, and more.

SALES PAGE

When to promote: Anytime between March 12–october 2, 2024

Our sales page features a high-quality “sizzle video” inviting your community to apply to the program, video testimonials from Inner MBA alumni detailing the impact the program has had on their work and lives, and a helpful FAQs section.

How to Get Started

For instructions on how to access your affiliate links for this and any other Sounds True course you’d like to promote, please go here.
For the answers to questions such as how to track the results of your promotions, when your affiliate commission will be paid and more, we invite you to visit the FAQs section of our Affiliate Partner Resource Center.

If you’re not yet a Sounds True Affiliate Partner, please visit our affiliate program information page for details on how to apply.

Have Questions? We Are Here to Help!
Thank you for the important work you do in the world.
We deeply appreciate the opportunity to partner with you to help uplift humanity.

If you need any assistance, please contact us at affiliate@soundstrue.com.

InnerMBA
Wisdom2.0

For more information contact innermba@soundstrue.com
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We are taking the health of all Inner MBA enrollees very seriously. We’ve made a few additional options available in your enrollment process.

If you are uncertain about traveling to the in-person immersion events in September 2020 and April 2021, you may now enroll for the Virtual Only Program, and then upgrade later to the In-Person Immersion Events & Virtual Program if you become more comfortable with travel.

Alternately, if you’d like to enroll in the In-Person Immersion Events & Virtual Program, you can downgrade to the Virtual Only option if you need to due to travel conditions.

To support anyone experiencing financial hardship during this time, we have opened up several more scholarships than we initially planned to, to make sure no student who wants to attend is turned away for financial reasons.